Snail Mail is still far and away the best medium for many business functions,
and will be for the foreseeable future. Computers, though, are essential in
maintaining and using the Postal Service. Computer based lists can be sorted
and selected to cut waste by carefully targeting recipients. Computers can
automatically print labels or envelopes, create "personalized" mail or generate
entire "self mailers" in a single pass.
One of the most essential mailing list computer services is meeting postal guidelines to get the lowest possible postage rates. Software is available to clean up addresses, to complete 10-digit zip codes by looking up the address in a database, bar-coding the mail (post code), and sorting for carrier route.
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